The unity of the NFL and AFL brought the kind
of stability that football had yearned for. The master plan
was now beginning to take shape. A national audience, a single
event to capitalize and beautiful uniform-ity.
seventies bring back a lot of memories for people. Some good,
some bad and in football some miraculous. Arguably, the decade
that brought football out of the shadows, the seventies ushered
in the foundation of many traditions. Rivalries began and underdogs
emerged. The Dolphins were perfect and the Steelers reigned
supreme. The Raiders just won baby while the Cowboys became
A new little detail was beginning to take shape
in the football uniform design...colored facemasks and bright
colors. San Diego brought out a gold mask, while the Chiefs,
Giants and Broncos wore white. Black was introduced by Pittsburgh
and New Orleans.
brought about some of the most colorful combinations in uniform
design the NFL has ever seen. Tampa Bay walked down the runway
with Orange and Red uniforms while Seattle introduced a beautiful
Royal and Green combo. Like the seventies, bright and beautiful
were a statement of deliverence. See me hear me was the modus
operandi. Some teams tried this on for size while still others
stuck with the traditional garb.
Logos varied but for the most part teams visual
image held to the plateau of consistency. The most notable uniform
trademark of the seventies was the broad striping on jerseys
and pants. The Eagles wore a 12 stripe variation while the Giants
experimented with a multiple stripe combination in the mid-seventies.
San Fransisco extended their pant stripes the longest to date
in NFL history.